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our better promise

Concentrating on “higher fat”, low carb and zero sugar with a more "macro" based approach, the KETO lifestyle highly influences our product designs and nutritional labels. With plenty of our diabetic customers in mind, and even just those trying to live a sugar free lifestyle, our products will always be in line with a Keto Lifestyle, especially in following it's sugar-free principles.

Back to where it all started. We believe the Primal way of eating is the ”umbrella” way of looking at lifestyles that stress people eating raw, nutritionally dense, minimally processed foods, such as animal protein, fruits, vegetables, healthy oils, and dairy products. This was our inspiration behind boosting our snacks and dessert with grass-fed collagen protein! Let's eat & snack with a purpose.

Similar to Primal, we strive to be in compliance with most paleo guidelines, following a more “minimal” ingredients approach using natural raw materials. Although paleo can be a little higher in sugar for a true KETO product, the principals behind real food, minimally processed and "from the earth" is what inspires us with this style of living.